Missouri has established itself as the premier success story for cannabis in the Midwest, evolving from a standard medical regime to a high-volume adult-use market that exceeded $1.52 billion in annual sales in 2025. As the market enters the 2026–2027 biennium, the landscape is shifting from rapid expansion toward operational maturation and specialized entry.
Florida represents the most capital-intensive and professionally structured cannabis market in the nation. As of 2026, the state is at a crossroads: it is both expanding its mature medical program and preparing for a potential constitutional shift toward universal adult-use access. On November 3, 2026, Florida voters will decide on the Marijuana Legalization Initiative (Amendment 3). Passing this requires a 60% supermajority—a high threshold, but one that polls suggest is within reach.
As Virginia transitions from its current “possession-only” model toward a fully regulated retail market, the 2026–2027 biennium represents a once-in-a-generation window for market entry. Unlike the vertically integrated “medical-only” regimes of the past, Virginia’s upcoming framework focuses on decentralization, specifically architected to favor small Virginia-based operators over large multi-state corporations.
As a cannabis retail owner, you operate in a high-stakes environment where federal prohibition meets state-regulated commerce. Your retail floor is not just a sales hub—it’s a constant target for mandatory inspection and the front line for brand differentiation. The most critical tool for navigating this complex reality is the professional, recurring Cannabis Secret Shopper program.
The Utah Department of Agriculture and Food (UDAF) has officially launched the first application period for two independent medical cannabis pharmacy licenses, running from July 1 through July 31, 2025. Originating from House Bill 54, passed during Utah’s 2025 legislative session, these new pharmacy licenses aim to broaden medical cannabis access in medically underserved areas across the state.
Starting a legal cannabis business isn’t just about getting a license—it’s about building a profitable, compliant, and sustainable operation in one of the world’s most capital-intensive and regulated industries. Many entrepreneurs enter this space with many goals, good intentions, and passion, but ultimately fail because they underestimate the cost, complexity, experience, and time required to turn a cannabis license into a thriving business.
As new adult-use programs launch, many entrepreneurs are eager to start growing, processing, or selling cannabis. Excitement runs high, but the industry’s heavy regulations and complex operations can quickly overwhelm even experienced business owners. Common mistakes include underestimating compliance requirements, rushing facility design, skipping proper procedures, and more.
The Minnesota Lottery for cannabis business licenses reached a pivotal milestone on June 5, as the Office of Cannabis Management (OCM) conducted randomized drawings for select license types. These lotteries were open to both social equity applicants and general applicants vying for limited licenses to operate as cultivators, manufacturers, and mezzobusinesses. Additionally, a separate lottery was held exclusively for social equity applicants seeking a retail cannabis license.
New Jersey’s adult-use law allows “cannabis consumption areas,” but only as an endorsement to existing licenses. The Cannabis Regulatory Commission (CRC) decided not to create a new license class; instead, licensed Class 5 retailers (or permitted medical dispensaries) can apply for a Consumption Area Endorsement to their facility. This means only approved dispensaries (currently still coming online in NJ) can add a 21+ onsite use room. Applications for consumption area endorsements opened in January 2025.
