Leif Olsen

With over 14 years of owner-operator-advisor experience working with plant-touching and ancillary businesses, Leif Olsen has become a seasoned and globally sought-after cannabis application & licensing specialist, operations expert, and a seasoned entrepreneur, focusing on retail, distribution, F&B, services, manufacturing, and real estate sectors.

Leif began his career in the cannabis industry in 2008. He co-founded, operated, and successfully exited Kind Love, one of Colorado’s first and most successful medical and adult-use cannabis companies. Since owning and operating the vertically integrated operation, Leif has logged over 20,000 hours of hands-on operational experience and advised on more than 5 million sq. ft. of cultivation, manufacturing, and retail operations.

In 2015, identifying an emerging demand for operational experience, innovative solutions, and genetic advancements, Leif co-founded Catalyst BC, a cannabis advisement firm that guides partners through the gauntlet of conceptualizing, funding, designing, building, and operating a profitable cannabis or hemp business. During the first year of operations, Leif helped a client obtain one of Maryland’s first fifteen cultivation and dispensary licenses. Since then, the team has helped secure more than 46 licenses for cultivation, manufacturing, and retail dispensaries in 8 states, including some of the most competitive and rigorous application processes to date.

Together with Catalyst BC, Leif and partners have developed multiple ancillary companies, such as Allele/303 Seeds, a genetics service and solutions company with an extensive portfolio of proven and proprietary cultivars, and Greenhaus Industries, the first commercial vertical cannabis cultivation company. Greenhaus Industries was acquired by Pipp Horticulture in 2018, creating the industry-leading vertical farming solution with over 2,500 grow rooms worldwide. In addition to his ancillary endeavors, Leif was Supply Chain Manager for FLRish Inc. and Harborside Health, one of the most prominent medical and adult-use cannabis dispensaries in the United States.

As Business Development for Pipp Horticulture and Chief Executive Officer of Catalyst BC, Leif combines industry experience, Lean methodologies, and heart-based leadership to serve prospective operators, startups, and publicly traded LPs and MSOs in existing and emerging markets through a unique Kaizen-like approach that drives continuous consumer-focused improvement while maintaining regulatory compliance. Leif’s passion for cannabis-based treatments and products that improve others’ lives provides the fuel to continue to lead individuals, teams, and companies through the ever-evolving gauntlet of the cannabis industry.

A chef igniting a tall flame in a commercial kitchen represents the passion, precision, and performance needed to create top-tier dispensary operations and an exceptional cannabis customer experience.
Cannabis Business Plans and Strategies, Cannabis Consulting, Cannabis Operations and Optimization

The Recipe for a Top-Tier Cannabis Dispensary

Operating a highly reviewed, top-performing cannabis dispensary takes more than simply stocking product and unlocking the doors. It requires operational discipline, regulatory expertise, top-tier customer service, dynamic merchandising, and a culture of accountability and community. With the cannabis industry continuing to expand—and regulations constantly evolving—success is defined by how seamlessly a dispensary integrates compliance, product curation, staff training, and marketing into day-to-day operations.

Man taking notes on a clipboard while reviewing cannabis compliance systems in a regulated facility.
Cannabis Business Plans and Strategies, Cannabis Consulting, Cannabis Cultivation, Cannabis Operations and Optimization, Laws and Regulations

Cannabis Compliance Isn’t Just a Department – It’s a System

Compliance in the cannabis industry is too often approached as a box-checking exercise or relegated to a single department or, in some cases, a single person. In reality, cannabis compliance must be woven into every aspect of operations – from seed to sale – to truly protect and propel a business forward.

Close-up of a flowering cannabis bud symbolizing a successful cannabis cultivation turnaround.
Cannabis Business Plans and Strategies, Cannabis Consulting, Cannabis Cultivation, Cannabis Facility Design, Cannabis Operations and Optimization

Cannabis Cultivation Turnaround: A Strategic Guide for Stakeholders

Creating a profitable cannabis cultivation business is far more complex than simply growing plants—it’s about managing a company within one of the world’s most dynamic and tightly regulated industries. Operators often find themselves battling shrinking margins, ever-changing compliance requirements, and increasing competition, all while trying to extract maximum value from every corner of their operation.

Modern New Mexico cannabis lounge interior design with compliant layout
Cannabis Business Plans and Strategies, Cannabis Consulting, Cannabis Facility Design, Cannabis Licensing & Applications, New Mexico, Recreational

Open a Cannabis Lounge in New Mexico: Licensing & Compliance Guide

New Mexico’s Cannabis Regulation Act (2021) explicitly authorizes On-Site Consumption Area licenses (often called “consumption lounge” permits) under the NM Cannabis Control Division (CCD). The CCD issues two types of permits: Type I (non-smoking, edibles/vapor) and Type II (smoking allowed). A consumption area license lets a venue legally serve non-infused snacks/beverages and allow consumption of cannabis products by patrons age 21+. These can be standalone lounges or add-ons to other licensees (e.g. a dispensary or restaurant that obtains a consumption license).

Modern cannabis lounge interior design with comfortable seating and stylish decor
Cannabis Business Plans and Strategies, Cannabis Consulting, Recreational, United States, US Virgin Islands

U.S. Virgin Islands Cannabis Consumption Lounge Getting Started Guide

The U.S. Virgin Islands legalized adult-use cannabis in 2023, and its regulators have explicitly created consumption lounge permits. Under the Virgin Islands Cannabis Regulatory Advisory Board’s rules (approved April 2024), a qualified operator can obtain an Adult-Use Lounge Permit. This permit allows on-site cannabis consumption by adults 21+ in a designated area. Unlike many states, the USVI permits both smoking and non-smoking lounges, provided you choose the correct permit type.

Modern interior design of a Nevada cannabis lounge with stylish seating and ventilation features
Cannabis Business Plans and Strategies, Cannabis Consulting, Cannabis Facility Design, Cannabis Licensing & Applications, Cannabis Operations and Optimization, Recreational

Nevada Cannabis Lounge License Guide: What You Need to Know

Nevada has enthusiastically embraced consumption lounges. In 2021, Governor Sisolak signed AB 341 authorizing the Nevada Cannabis Compliance Board (CCB) to license cannabis consumption lounges. After extensive stakeholder work, the CCB approved final regulations in late 2023. Lounges are split into two types: Retail Lounges (operated by licensed dispensaries or microbusinesses) and Independent Lounges (standalone sites).

Man smoking cannabis at a Missouri-style private lounge
Cannabis Business Plans and Strategies, Cannabis Consulting, Cannabis Licensing & Applications, Cannabis Operations and Optimization, Laws and Regulations, Recreational, United States

Are Missouri Cannabis Lounges Legal? Here’s What Entrepreneurs Need to Know

Missouri’s adult-use legalization (Amendment 3, 2022) did not establish any state license for cannabis lounges. Consequently, there is no state-regulated consumption lounge for recreational cannabis at this time. Instead, an underground network of private, membership-only clubs has emerged.

Interior of a modern cannabis lounge similar to potential Minnesota cannabis events.
Cannabis Business Plans and Strategies, Cannabis Consulting, Cannabis Licensing & Applications, Cannabis Operations and Optimization, Minnesota, Recreational, United States

Minnesota Cannabis Event Organizer License: How to Host a Legal Cannabis Lounge Event

Minnesota’s adult-use cannabis law (2023) does not create a permanent lounge license, but it allows temporary consumption events via a Cannabis Event Organizer license for up to four-day events (like festivals) where licensed retailers can sell cannabis and patrons may consume on-site. A licensed event organizer must obtain local approval and permits for each event.

Interior of a modern Michigan cannabis lounge with seating and ventilation systems
Cannabis Business Plans and Strategies, Cannabis Consulting, Cannabis Licensing & Applications, Laws and Regulations, Recreational, United States

Michigan Consumption Lounge Licenses: What You Need to Know

Michigan law explicitly recognizes and licenses cannabis “Designated Consumption Establishments.” These are commercial venues where adults 21+ can legally consume cannabis products on-site. The Michigan Marijuana Regulatory Agency (MRA) issues Consumption Lounge Licenses to qualified entities. Pursuant to state rules (MRTMA and R 420.21(3)), any person or business that allows on-site cannabis use in exchange for a fee or membership must hold this license.

Scroll to Top