Cultivate MA: A Success Story with Catalyst BC

Estimated reading time: 3 minutes

To whom it may concern,

I understand that Catalyst BC typically does not advertise, instead relying on word of mouth and trusted referrals for their business and growth. To support that, I offer the below review and a strong recommendation of Catalyst BC and its team members.

In my role as CFO of Cultivate Holdings LLC, we were approached by a large MSO to sell the business. Part of our deal structure was a strong earn-out that required a combination of garden, lab, and wholesale sales (supported, primarily, by garden productivity), and retail sales increases. We sought to engage Catalyst BC to support these needs, beginning with increasing garden productivity at our two gardens, one indoor multi-tier and one greenhouse. Catalyst’s projections of target performance increases were bold, and we came to agreement to retain them for approximately 11 months, the length of our earn-out period.

To say that the Catalyst BC team delivered on their promises is an understatement. By the 8th month of the engagement, our flower yields had approximately doubled and our collective teams had exceeded our most aggressive expectations for garden yield. Catalyst BC additionally focused on cost reduction, which was not in their original scope of work, to support enhancement of EBITDA margins, with some of the following results:

  • Reduced labor in clone cutting process
  • Reduced clonal propagation cycle time
  • Increased clone cutting/sticking/rooting success and quality
  • Reduced veg times while increasing quality and reducing labor
  • Increased overall yields up to 100% compared to average of previous crops while preserving quality and IPM standards

Ultimately, Cultivate Holdings LLC asked Catalyst BC to support retail sales in order to support our need to clear our now growing inventory and Catalyst BC agreed to expand their SOW to support not only sales efforts, but profitability. Without giving away any trade secrets, Catalyst supported our teams in delivering/accomplishing the following:

  • Catalyst BC provided key insights to the leadership team that lead to a variety of wholesale and retail initiatives which yielded greater sell-through of in-house products
  • Identified opportunities to pivot to a customer-centric retail experience and a more interactive sales process through the use of qualifying questions and customer segmentation.
  • Introduced training opportunities around sales strategies like: Bundling, Suggestive Selling, Upselling
  • Identified opportunities to promote House Brands and improve margins through stronger retail sales mix vs wholesale.
  • Identified opportunities to improve POP marketing tools and visual aids.
  • Suggested opportunity to create a Chocolate OG high-end brand campaign. Provided logo concept and highlighted the need for 3rd party photo services to create a visually appealing POP campaign for internal and 3rd party retailers. Helped take Chocolate OG to most sold strain in Massachusetts.
  • Identified over- and under-staffing situations to tighten staffing costs and enhance customer experience.

Not only was the Catalyst BC team effective in delivering contracted results, but they were also easy to work with, straightforward, and honest. When we needed to pivot, they pivoted with us without any complaint. I could not have expected more and it’s my pleasure to recommend them.

Regards,

Mark Page

CFO, Cultivate Holdings LLC

Additional Resources

Consulting Services For Cannabis, Hemp, Psilocybin, and Natural Medicine

Testimonials and Public Relations

Latest Articles

  • Person holding their nose due to strong cannabis odor outside a greenhouse.
    Cannabis Odor Control: How Cultivators Can Prevent Legal Issues with Advanced Solutions
    A recent California Superior Court ruling has sent ripples through the cannabis industry by allowing a class-action lawsuit to proceed against Valley Crest Farms, a greenhouse cannabis cultivation operation in Carpinteria Valley. The case revolves around persistent odor complaints from nearby residents, who claim that the strong, unpleasant smell of cannabis has negatively impacted their property values, businesses, and overall quality of life.
  • Three individuals sit across from an attorney at a Clean Slate meeting in Minnesota, discussing their expungement options.
    Minnesota Cannabis Expungement Coming – The 2025 Clean Slate Tour
    Everyone deserves a second chance, and for many Minnesotans, clearing an old criminal record can be the key to unlocking new opportunities. The Minnesota Attorney General’s Office is dedicated to helping individuals move forward with a clean slate by hosting Clean Slate Expungement Clinics across the state. These clinics provide an opportunity for eligible individuals to have their state court records sealed—removing barriers to employment, housing, and professional licensing.
  • Colorado Psilocybin License Application guide featuring psilocybin mushrooms.
    Colorado Psilocybin License Application: The Definitive Guide
    With Colorado’s regulated psilocybin program now in effect, exciting opportunities await entrepreneurs, facilitators, and businesses in the state’s natural medicine market. Whether your goal is to open a healing center, cultivate psilocybin, or become a licensed facilitator, our comprehensive guide to obtaining a Colorado Psilocybin License is here to help you every step of the way.
  • Close-up of a flowering cannabis bud, representing the ongoing push for Tennessee cannabis legalization in 2025.
    Tennessee Cannabis Legalization 2025: Medical and Adult-Use Reform Efforts Overview
    The Tennessee General Assembly is witnessing a renewed push for cannabis reform in 2025. Lawmakers have introduced bicameral legislation to legalize both medical and adult-use cannabis. However, the effort remains highly partisan, with competing proposals and legislative hurdles posing significant challenges.
  • A close-up of a flowering cannabis plant, representing the ongoing debate over Iowa cannabis legalization in 2025.
    Iowa Cannabis Legalization 2025: Incremental Steps Toward Expansion and Reform
    Iowa’s medical cannabis program remains one of the most restrictive in the country, to the extent that some advocacy groups do not even recognize it as a legitimate cannabis market. With stringent limitations on product availability, patient access, and dispensary operations, the state’s program offers minimal relief compared to more robust medical cannabis frameworks elsewhere. However, with several reform bills in play this session, Iowa may see incremental changes in 2025.
  • Close-up of cannabis flower, representing the ongoing push for Indiana cannabis legalization in 2025 despite legislative roadblocks.
    Indiana Cannabis Legalization 2025: Lawmakers Push for Reform Amid Legislative Roadblocks
    Indiana Cannabis Legalization remains a complex and uphill battle despite growing bipartisan support for medical cannabis reform. While Indiana lawmakers continue to push for legalization efforts, 2025 is shaping up to be another year of legislative stagnation as Republican leaders block cannabis-related bills from advancing.

Explore Our Articles

California Cannabis cannabis applications Cannabis Banking Cannabis Bar cannabis careers Cannabis Consumption Cannabis Consumption Bar cannabis jobs Cannabis Legalization cannabis licensing Colorado controlled environment agriculture Cultivation Hawaii Indiana Iowa Kansas Legal Update Legislation Medical Cannabis Minnesota Natural Medicine Nebraska New Hampshire New Jersey New York North Carolina Odor Control Oregon Pennsylvania Psilocybin Psilocybin License Psychedelics Recreational Cannabis Rise of Cannabis South Carolina Tennessee Texas Virginia Wisconsin

Scroll to Top