Public Relations

Press features, industry quotes, and articles where our expertise has been highlighted in top-tier publications. Additionally, explore multimedia content showcasing our team’s podcast interviews and panel discussions on cannabis business strategy, compliance, and innovation.

In The Press

For all PR inquiries or to schedule an interview, please don’t hesitate to contact us. We’re always excited to share our knowledge and contribute to meaningful conversations about the future of cannabis.

NisonCo – Ian Miller of Catalyst BC on 2025 Cannabis Trends, Challenges and Tech featuring Ian Miller (1/7/2025)
NisonCo – 2025 Cannabis Predictions from Cross-Industry Pros featuring quotes from Ian Miller (12/20/2024)
NBC Los Angeles – Inside ‘Pot Alley’ as LA Gears Up for Legal Weed featuring Michael Williamson (2/16/2017)
Merryjane.com – Salinas Valley Is Turning Flower Farms into Cannabis Grows featuring Michael Williamson (2/17/2017)
Cumberland Times News – Family poised to bring medical cannabis to area featuring Leif Olsen (8/28/2016)
Marijuana Venture – Feature Cover Story introducing Leif Olsen (5/9/2017)
Herald-Whig – Championing cannabis: Quincy native has experienced the drug’s healing benefits featuring Andy Schnack (10/30/2020)
The Denver Post – As pot prices plunge, growers scramble to cut their costs featuring Leif Olsen (1/21/2017)

National Cannabis Industry Association – Ever-Changing Cannabis Laws with Michael Williamson (5/10/2021)
Alabama Reflector – Alabama’s medical cannabis license selection process raises questions (6/14/2023)
MG Magazine – Jasper Development Group LLC Secures Coveted Medical Marijuana Processor License in Alabama (6/21/2023)
Mary Magazine – Catalyst BC and Jasper Development Group Win Alabama License (6/25/2023)
Westword – Medical marijuana dispensary review: Kind Love kindly keeping patients medicated featuring Leif Olsen (2/24/2011)
Cannabis Industry Journal – Best Practices for Submitting a Winning Application featuring Leif Olsen (10/25/2016)
The Baltimore Sun – Meet the companies launching Maryland’s cannabis industry featuring Leif Olsen
My Champlain Valley – Vermont’s Cannabis Industry receives no federal aid after flooding featuring Leif Olsen
MG Magazine – Greenhaus: Customize Your Products, Profits & Plants featuring Leif Olsen and Michael Williamson (4/30/2016)

Podcast Appearances

Precision Planning: Mastering Cannabis Financial Modeling

If you are a grower or owner looking to optimize your existing or new cultivation facility or anyone looking to cultivate more in less space, then this is the show for you. Each week, join Host Michael Williamson as he travels across the country, to explore the world of vertical farming and the future of cannabis and food production through his conversations with leading industry operators, growers and executives who are demonstrating success and resilience as growers and cultivators. Each episode provides stories and key insights that will inspire and show you first-hand, how each of these companies have overcome challenges, and found their own path to success.

Brought to you by Pipp Horticulture.

The Past, the Present, and the Future of Cannabis Breeding

Join a live panel discussion featuring some of the world’s leading cannabis breeding experts, including Ryan Lee of Chemovar.org, Rob Clarke and Mojave Richmond of BioAgronomics Group, and Mark Lewis of Napro Research, moderated by Michael Williamson of Catalyst BC. This engaging two-part webinar series delves into the history and evolution of today’s cannabis genetic landscape, explores how modern agricultural technologies are revolutionizing cannabis breeding, and offers insights into what to expect from top breeders in the coming years. The event also includes a live audience Q&A, making it a must-watch for anyone interested in the future of cannabis genetics.

Brought to you by Segra Intl.

The Future Of Compliance

This panel explored strategies for fostering a robust culture of compliance within the cannabis industry. Topics include strengthening internal controls, conducting effective risk assessments, implementing control activities, providing comprehensive training, enhancing information flow and communication, and leveraging assurance mechanisms. Additionally, the discussion will cover regulatory trends and how operators can proactively prepare for upcoming state and federal changes.

Brought to you by CannabisLab

Special July 1st Marijuana Legalization Episode

In this episode, we explore a range of topics, starting with an introduction to Catalyst-BC and Leif Olsen’s role in the cannabis space, from the DMV to the 757. We discuss Virginia’s cannabis legalization—debating if it’s true legalization—and share insights on living with cannabis, including disappointing dispensary experiences. We uncover the origins of Kind Love, compare marijuana as medicine to traditional prescription drugs, and highlight the limitations of cannabis research. The conversation also covers Virginia’s legalization constraints, how Catalyst-BC supports cannabis businesses, why now is the time to act, the application process for marijuana businesses, and the safety of Delta-8 vs. Delta-9. Join us for these discussions and more!

Brought to you by 757 Renaissance Man.

Featured Testimonials

Contact Us

Enough about us. We want to hear more about you, your project, and your vision! Get in touch with a real live person today. Don’t worry, we don’t have a long, confusing phone menu, and your email isn’t going to the abyss, we promise. At Catalyst, we provide the service and support we’d want to experience ourselves!